The Google AdSense program is popular among website owners as it is an easy way to earn money online. Simply put you sign up for the program through Google and place a snippet of code on the pages of your website. Google then analyses your content and shows relevant ads from their huge base of advertisers. Whenever a visitor lands on your website and clicks an ad, Google pays you a percentage of the money their advertiser is paying to be shown on yours and similar websites. Once you get going there are a few simple things you can do to increase the amount of money you earn with them. The following is a list of effective ways to increase your Google AdSense earnings.
Try Different Sizes and Colors
When grabbing the snippet of code form Google to place on your website, you have the ability to customize the look and feel of your ad units. Based on the color themes of your website, consider trying out different colors that both match and contrast you color scheme. You would assume that ads that match the color of your website would perform better. But that is not necessarily the case and having the ads standout is sometimes a better option. Another area to test is the different size ads available, form leader board to skyscraper there are a wide variety of sizes to choose from.
Location is Everything!
Where your ads are shown on your page can have a significant effect on the earning you make with the Google AdSense. It is proven that the average Internet surfer have known blind spots on a computer screen and if your ads are shown their chances are the amount of click you generate will be low. Nowadays many website owners try to integrate the ads within the content itself, either at the top of where the text of the content starts or wrapped around the text somewhere within the content. I have personally tested both of these methods and they work effectively.
Track and Optimize
Google provides tools to allow you to track the effective of your ads by setting what are called channels. You can create channels by site, category or individual article to track what earning are being generated and from where. Over time you will get the hang of what is working and be able to tailor your website, content and ads placement more effectively.
Summary
The tips above allow you to increase your Google AdSense earning over time. By tracking and optimizing results you can adjust your ads to a point where you earn more money with the Google AdSense program.
Kim Meehan is a freelance writer as well as Internet consultant helping websites with their online presence. His recent client provides mattress reviews and features major brands such as the Serta Perfect Sleeper Mattress and other top brands.
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